insha is the mobile banking service that puts moral values first. With a range of innovative products integrated into its app, insha is for everyone who cares about what their bank does with their money. As a digital banking solution based on strong moral principles, insha offers tools that help its customers achieve their saving goals (inSave), gain insights into spending behaviour (inSight), transfer money abroad for little cost, and donate easily to charities of their choice (inShare). With offices in Berlin and Istanbul, insha is regulated by EU authorities and fully backed by Albaraka Türk, Turkey's first participation bank.
insha’s mission is to promote an ethical approach to digital banking, that supports clear values and moral principles - regardless of religious backgrounds and open for all. insha empowers individuals to do good in the world and stay connected with the people and causes they care for. In one easy-to-use app, users can manage their finances, donate to charity, transfer money abroad, and get motivation for building savings.
What is insha’s vision?
insha’s vision is to shake up the industry by challenging the contemporary approach to banking. By offering a mobile-first application rooted in values of sustainable and value-based banking, insha combines strong principles with modern technology and empowers users to manage their finances in a way that creates value to them and others.
Managing Director at Insha
After graduating from Istanbul Technical University Industrial Engineering Department in 2009, Yakup Sezer continued his studies in the field of entrepreneurship. The various roles that he took in consultancy, e-commerce, and software sector he gained experience. In 2003, he joined Albaraka Türk as the Strategic Projects Manager, and later in February 2017, he became the Business Excellence and Innovation Director of Albaraka Türk. With this, he led innovative projects in the banking sector such as Big Bang, Keşfet, Albaraka Garage, insha, Alneo, NakitBasit, Albaraka RPA, and Albaraka API. Sezer contributed greatly to the digital transformation of the financial sector. He established Europe's first interest-free digital bank insha. With Alneo he managed to bring a breath of fresh air to the pos industry, giving Albaraka, a participation bank, an entrepreneurial corporate identity.
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